The first time I heard about the shop was on a ride when I ran into a fellow fatbiker and he said that it wasn't his bike, it was a loaner from a new shop in town. A loaner, remember those? I don't even get a loaner from VW, Nissan, or Toyota anymore.
As for this bike in particular, for well under a grand the bike is really light (30.2lbs as pic'd) and has a great cruiser feel to it. The 700cc wheels spin up to speed well, and then the bike seems to roll really efficiently. Nice tire spec, and brandless but nice looking hubs and wheels help that a lot, as does the gearing. The 3x8 system shifts and pedals well.
With the low top tube, laid back seat post angle, and swept back moustache bars, the geometry is comfortable, upright, and easy to steer.
Shimano running gear and Tecktro brakes with a really cool modulated feel make for solid components.
Then there are some great finishing touches: white leather seat and matching grips, high quality metallic orange paint w/ a touch up bottle included, perfect little seat bag, great luggage rack, really nice fenders.
It's a classic, great bike.
My only complaints:
1) The bell is worthless, and so poorly constructed it causes frustration and would have been better left off completely, or raise the price by $5 and include a good one.
2) The fenders came a touch warped and there is so little tolerance they rub the tires sometimes. No big deal to correct, if I'm there. If it happens to Yokie alone I could see her mistaking the loud noise for a serious mechanical failure and not wanting to ride.
Small complaints.
Overall I'd give this bike an A+.
That's three bikes bought this year, and three huge successes!
Time to go ride. . .
Thanks again Red Rover Bicycles!!